Fernetwork TV

CLIENT
Fernet-Branca
Agency
Madwell
CONTRIBUTION
Design, Storyboarding
Overview of fernetwork tv channels
PROJECT DESCRIPTION

To help Fernet-Branca stand out in the crowded spirits market, we created Fernetwork, a YouTube channel with hours of curated, entertaining, and branded content. Designed for streaming in bars, Fernetwork keeps the brand top of mind, offering an engaging alternative to traditional on-premise advertising.

Fernet-branca optical text illusion in space
Solitaire inspired card animation
A chair with the Fernetwork TV logo
Croc floating in chair
Man sitting in bar chair watching different TVs playing Fernetwork TV2 Coasters that lead to Fernetwork TV
COLLABORATORS
Julia Compton, ACD
Courtney Schopfer, CD
Laura Wasson, CD
Laura Munoz, Copywriter
Anna Lindell, Senior Designer
Animation, Wild Things Studio
Charity Lombardo, Copywriter
Carey Kight, Producer
Kristen Paterno, Account Supervisor
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